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Do you want to be a flamingo in a place full of grey pigeons? If the answer is yes, this article is made especially for you and your brand! Let’s talk about the pink’s colour psychology behind this joyful colour. Pink’s colour psychology denotes a product or service geared at women. That’s why pink is […]

BRAND DESIGN

June 27, 2022

Pink’s colour psychology

Colour is an important tool since it influences how we think and act. Our eyes are directed by colour to where they should look, what they should do, and how they should interpret something. Let’s find out more about the marketing psychology of colours. It contextualises information. It assists us in determining what is significant and […]

BRAND DESIGN

June 10, 2022

The Marketing Psychology of Colours

I love when people appreciate the illustrations that I create. Every story is unique, and my purpose is to add a bit of colour and magic to your business. In the past years, I’ve been asked what is the difference between an illustration and a logo and what purpose does these illustrations have for a […]

BRAND DESIGN, ILLUSTRATIONS

June 10, 2022

Illustrations: why are they important and where to use them

We all want to see the world in colours. Bright-sparkly-cool colours that gives us joy, or reminds us of the environment, or makes us hungry- yes, colours can do that. And that’s why it is very important what colour you choose for your brand. Define your brand colours and make it stand out! Let’s dive in […]

BRAND DESIGN, LOGO DESIGN

June 10, 2022

Brand Colours: what are they, how to choose and how to use them

I share my secret: An e-mail marketing tool made by creators, for creators + a surprise for you If you follow me for some time, you will notice that I love to talk and connect with my people, followers and especially, subscribers. That’s why I looked for an easy-to-use, appealing and effective email marketing platform. […]

BRAND DESIGN

June 10, 2022

Flodesk

Now that we have been talking about colours, let’s see how the fonts can help us obtain what we want for a brand- to connect more quickly with our clients and potential clients. Are you ready to be blown away by the font psychology? To comprehend font psychology, let’s talk about a font’s primary qualities […]

BRAND DESIGN, LOGO DESIGN

May 24, 2022

Font Psychology: how do we choose typography in Branding